MATICEVSKI—CONSUMER PACK
Stationery design
Print management & production
This six-piece consumer pack draws on the beautiful simplicity of the Maticevski brand, adding an element of luxury and care to the unboxing experience. The custom-made pouch was designed carefully to encase the necessary but often overlooked pieces of the online shopping experience. With its black foiled logotype and premium, textured, heavy-weight stock, the pouch holds a beautiful glossy black thank you card, redesigned invoice combined with return and exchange information, and care and authenticity booklet. Additionally, a complementary pack for corporate purposes was designed, consisting of letterhead and black foiled envelope.
The simplification of the design and content of these important pieces creates less waste for the consumer and a more economic solution to printed collateral for the client. The focus for this pack is in the detail, just as it is in the design of the garments. Using custom dielines, foils for the logotype and multiple hits of black for rich colour and texture brings the beauty of the Maticevski brand to life in print.